April 3, 2006
I spent about an hour this morning with the head of marketing analytics for a major ecommerce company (he preferred to remain unnamed) whose company does alot of business with each of the major search engines. And guess what?
Based on the analysis he has done, Microsoft search beats Google, hands down, both from an end user and an advertising effectiveness perspective.
Just one guy's view, but that is what he gets paid to figure out.
Love to hear comments from readers.