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Widget Business Models

March 14, 2007


Lots of discussion, everywhere, about Widgets. The common question is business model. I had interesting conversations on the topic yesterday with Chris Fralic (First Round Capital), Dick Costolo (Feedburner) and the folks over at NBBC.

I’ve also had a good parry with Brad Feld on the topic over on his terrific blog. (Thanks Ivan, I’ve fixed the link).

So, I am going to try to start a debate here with the best thinkers on the topic: Can the “widget management systems” companies build a real (ie, valuable enough for “venture returns”) business? Ed A, Hooman, Brad F, Mark J, Dick C, Chris F, Fred W, please have at it!


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  1. March 14, 2007


    The short answer is, of course, that there are numerous ways that widget management companies can build real businesses around the services they provide. Whether revenues come through monetization of the distribution network, charging for usage of syndication infrastructure, or some of the other significant ways that the various widget startups are exploring, it’s not too hard to come up with models that are going to far exceed what many of the more popular web 2.0 companies can claim to aspire to.

    But, here’s something specific to think about. Every day, over a thousand new users let me share the space on their web pages at no cost to me. Shame on us if we can’t find a way to leverage that.


  2. March 14, 2007

    Mike you link to Brad’s blog leads to a WordPress login page??!

  3. Ali #
    March 18, 2007


    That is an interesting topic to start with for instance.I definitely will try the best to answer to this in way of my experience running which runs to provide news to the blogs with profits.I think what is interesting is the simple fact of analyzing what is the most important to you.The monetization is definetely needed but that looks the old way of doing business.Lets take for instance the mybloglog widget which you have on the right.The mybloglog community did a fantastic work of not monetzing and spoiling the user experience instead went the concept of offering extra service to its users with an feasible amount.When I am writing I definitely see Eric is one if those who visited this blog.You can contact me for more.Cheers…

  4. March 19, 2007

    Getting here quite late – I posted a bit about this at the Lightspeed blog in January at

    1. Ads opted into by the widgets creator
    2. Freemium models

  5. veknilash #
    January 2, 2010

    Классные мультфильмы на Кинозоуне.

  6. #
    November 15, 2010

    hi there,great place! for the expenses products in addition to Post consider will there be almost any choice for a start ” up ” who seem to will not know high of web? will be suggest software such as intended for tuition agency ? in the event that it will have a few aid in the area is actually significantly appreciate seeing that pondered devote couple of hr searching consist of a person’s blog to acquire the item. i know the house expenses internet business use a good possibility in long run which important i’m searching fine computer software creator who’ll allow me personally precisely what i’d prefer to assist my home increase my personal enterprise. everyone who may have tips remember to accomplish concept my family to come back and also would like your current web log have got additional visitor.

Trackbacks & Pingbacks

  1. Living Lonely » Widget World [Nothing To Say]
  2. Living Lonely » Monetizing Widgets [A VC]
  3. Social Media Club - » Social Media Now: The Global War on Widgets

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