October 29, 2010
Chris Dixon had a characteristically smart blog post recently where he states that he can’t take Investors or commentators seriously on the topic of social services when they themselves don’t use social services.
Chris owes it to his cofounder Katerina Fake that he became an avid blogger and tweeter. And I owe my own entry into social services to WordPress creator Matt Mullenweg, who in 2005 insisted that I blog as a condition to investing in the company he was starting,
I wholeheartedly agree with Dixon that to be a good social investor requires that you participate in them. But a caveat: while using social services is critical to understanding the medium, relying on one’s personal taste in social services to shape an investment strategy is a recipe for disaster. It makes a helluva lot more sense instead to look to user metrics and behavior, even if limited, than to rely on a data point of one.