This article by Adam Levy of Bloomberg News, which is getting some buzz in the blogosphere, describes the emerging field of “neurofinance.” The basic idea is that “the same neural network governs …. [t]he pleasure of orgasm, the high from cocaine, the rush of buying Google at $450 a share….In other words, stocks, like sex, sometime drive us crazy.”
Doesn’t sound too crazy to me…
VCMike's Blog 
Awesome!
check out this youtube video…