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Was Google Good or Bad in ’06?

December 30, 2006

vcmike

Lots of comments in the blogosphere about Google blog search surpassing Technorati according to a recent Hitwise analysis.

As many have noticed, Google’s blog search eclipsing Technorati almost certainly is the result of Google’s prominent homepage linking to its own blog search.

Firefox founder Blake Ross has a great, if provocative, post criticizing Google’s decision to promote its own services instead of algorithmically promoting services according to their popularity.

This is a big deal and something to pay close attention to. Traffic from Google is critically important for most web based businesses, and if you offer a service that competes with a Google service, you are going to be at a disadvantage at least in this regard.

This is more than academic for me as the lead investor in Automattic, whose hosted blogging service WordPress.com is the no. 2 blogging service behind Google’s blogger. While WordPress tends to do very well in natural search results for blog tools/software/services, Google has inserted above the natural search results a “tip” pointing the searcher to Blogger.  I don’t yet know how this is impacting WordPress traffic from Google, but I can take a guess…

5 Comments

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  1. January 3, 2007

    I am just amazed to see the number of writeups on Google (are they bad? are they evil? etc etc.. Compare this to a couple of years ago where they were the “darlings” of everyone…

    I guess this is the price you pay for being successful. Everyone likes an underdog especially in the States..

    As someone who runs a business, I would do everything to “promote” it (anything legal that it)… the only thing I would NOT do is “bitch and moan” when my competition does the same.. Google does that… MS does that…

  2. January 5, 2007

    Great Stuff, I like it.

  3. January 8, 2007

    You may be interested in the Compete.com blog post today that states that Technorati actually still has a significant lead over Google Blog Search. Check out the numbers… http://blog.compete.com/2007/01/07/technorati-google-blog-search-compete/

  4. kuanazar #
    January 2, 2010

    Классные мультфильмы бесплатно на Кинозоуне.

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